This explanation may not be necessary because it has not really come up much at all over the years of development of Ole South USA, but just in case you are wondering why I chose the name "Ole South USA":
Well, in the early stages of researching the future of theme parks, I kept coming across information that discussed the fact new theme parks will want to encompass the culture of the local region. I felt our immediate region of Middle Tennessee did not offer enough variety of themes for a full day's visit, so I decided the next best thing would be to theme the park after probably the most distinguishable region of the United States, the South. If I did base it on the South, I could encompass many different lands all under one theme.
As you can see, there are four distinct lands in the park: Countryside based on farmland of the South, Southern Shores based on the coastal area, Appalachia themed after the mountains, and New South which will be the land based on the cities of the South. This structure opened up many possibilities for a variety of music, food, landscaping, architecture, and allows for a multitude of story lines for rides and shows. It really became a no-brainer after several attempts at thinking of other possible themes and names.
The goal is to create not only a theme park that has great rides, shows and food, but to also create a park that has charm, class and longevity for generations to come. The name "Ole South USA" fit the criteria I was looking for in a brand. It will open up other possibilities beyond just the theme park in the future. I really feel once people visit Ole South USA they will take away with them everything that is great and special about the South.
So there you have it and now you know how I came up with the theme and name for Ole South. Thanks for supporting Ole South USA and I hope you have a great day.
David Webb
